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VaniAgent DOCS

IndiaMART lead sync

Prerequisites

Section titled “Prerequisites”
  • An IndiaMART seller account with lead access.
  • The CRM/lead API key from the IndiaMART seller portal.
  • A VaniAgent follow-up plan: owner, tags, campaign, or contact stream.

Connect

Section titled “Connect”

Open Contacts → Integrations → IndiaMART, add the API key, and save. VaniAgent performs an initial synchronization. Use Sync now for a controlled refresh and inspect the result before enabling automation.

Imported data

Section titled “Imported data”

Imported records use source indiamart. VaniAgent also applies an enquiry-type tag when available:

  • enquiry
  • buy-lead
  • pns-call
  • whatsapp-enquiry

Route new leads

Section titled “Route new leads”

Create a campaign with a contact-stream source filtered to IndiaMART, or use tags and status to qualify leads before calling. A typical flow is:

IndiaMART enquiry → Contact → VaniAgent call/WhatsApp → status and tags → CRM webhook

If sync fails, re-check the key in the seller portal, inspect the last-sync message, and avoid repeatedly creating a second integration for the same account.